Data and Reporting Tools for SEO Agencies

Your clients expect organic growth they can trust.

We provide clear, connected data for SEO agencies, showing what drives rankings, traffic, and revenue across organic channels.

The trusted SEO agency reporting tool used by 100+ agencies worldwide

“Wonderful service with top levels of knowledge and expertise. Nothing is too much trouble – awesome to work with!!”

“Have nothing but positives to say about the team at Lunar. They listened to the brief and delivered exactly what they promised.”

“The team at Lunar have helped me out on numerous occasions. We’ve found them a pleasure to work with. Highly recommended.”

Attribution that shows how SEO actually drives revenue

Organic search rarely converts in one visit.

Our SEO agency reporting tool connects rankings, content, assisted visits, and conversions, so SEO is measured across the full customer journey, not just last click.

This gives your SEO agency clear proof of where organic search supports demand, influences decisions, and delivers value alongside other channels.

SEO reports clients want to read

Clients want clarity, not keyword dumps. We create branded SEO reports that tie rankings, visibility, content performance, and conversions into a clear story. Each report highlights progress, gaps, and next steps, making it easier to justify retainers, renew contracts, and grow accounts.

All your SEO data in one clear view

SEO data is often scattered across tools.

Lunar brings rankings, Search Console, GA4, site performance, GSC, and assisted conversions into one full SEO dashboard for your agency.

This gives your team and clients a single place to track progress, spot issues early, and agree on what matters.

Insights that turn SEO data into direction

SEO success is not just about traffic.

Our data for SEO agencies analyses performance metrics, trends, and context to focus on what matters most.

These insights help your agency prioritise work, shape roadmaps, and move from reporting outcomes to guiding decisions.

Featured case study

Better Data, Less Churn: SEO Agency Wins Back Retainers with Clear Tracking

This Cardiff SEO agency turned confusing tracking and constant site issues into a smooth, reliable data flow. They retained a major client, added new upsells, and stayed lean, no in-house hire needed.